DigitalPR With Celestine Achi: Sendible Partners PRCAN, Cihan Group on Digital PR Training

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Sendible Partners PRCAN, Cihan Group on Digital PR Training

Tuesday, August 11, 2015

Gavin Hammar, Founder & CEO - SENDIBLE
Sendible, the Enterprise Social Media Management and Intelligence Platform company headquartered in London, has announced that its excitement to support the first-of-its-kind Digital PR and Social Media Communication Masterclass being organised by its partner in Nigeria, Cihan Group. Organised in conjunction with the Public Relations Consultants Association of Nigeria (PRCAN), the workshop will hold from September 9 to September 11, 2015 in Lagos.
 
Sendible, which provides an array of Social Media management tools in its all-in-one comprehensive dashboard, has agreed to offer free social media management platforms to all registered participants to assist them and their organisations stay one step ahead in the digital PR game. The service will also ensure beneficiaries are able to quickly communicate and engage with stakeholders across the digital space and respond to customers that voice their feedback via social channels.


Sendible is integrated with social engagement, publishing and monitoring platforms and tools that make social media communication effective and easy. It provides intelligent approach to proactively monitor social conversations, quickly identify posts to respond to and assign those posts to the right community managers or customer service representatives. Participants at the Digital PR and Social Media Communication Masterclass will see live demos from Sendible as part of the hands-on training.




“Effective social engagement is not just about responding to every complaint in social media,” said Gavin Hammer, Founder of Sendible. “It requires companies to stay laser focused on what’s important and to bring in the right team who can actually solve customer problems. Sendible’s accuracy in isolating and understanding all of the relevant posts from across the social web makes it possible to classify, route and assign action in a way that was never possible before.”
 
“As mainstream media is fragmenting into a multitude of channels and perspectives and becoming an ever-smaller part of our information input, organizations need to understand and get involved with the influence networks that really form decisions,” said Celestine Achi, CEO Cihan Group. “We are excited that this is one added value Sendible is bringing to the table for the benefits of registered participants” he further said.


PRCAN President, John Ehiguese, expressed delight at Sendible’s support for the workshop. “Participants are assured of valuable for the investment of their sponsors with the quality of the faculty as well as access to cutting edge facilities and strategies from renowned platforms,” he stated.


Achi, who is also Chief Digital Strategist of Cihan Group, leads a six-member faculty, which include O. C. Vince, an award winning author, facilitator, public speaker, a certified trainer with no less than 15 years corporate experience and achievements in three continents.


On the team also are Chuddy Oduenyi and Muyiwa Akintunde. A part-time lecturer at the Pan Atlantic University, Lagos, Oduenyi is Managing Director of Compact Communications, a leading PR consulting firm. He was Head of Marketing, Dunlop Nigeria Plc and Director, Corporate Communications at Industrial and General Insurance (IGI) Plc. Akintunde, a PR trainer and CEO of Leap Communications, is the Vice President of PRCAN.


Also in the faculty are Lilian Nwobu, a blogger, social activist and founder of gistpost.com and Ikem Okuhu, a PR and communications expert, currently the Director, Reliks Media Limited and Founder of Brandish Online.


The workshop is expected to reposition current thinking in digital PR and social media communications in Nigeria.


Interested Participants and Organizations are to register online at www.digitalprmasterclass.com or call Victoria on 08023626225


Jaiye Opayemi                                                         Celestine Achi
Publicity Secretary, PRCAN                                   Chief Executive Officer, CIHAN Group 
jaiye.opayemi@prcan.ng                                         celestine.achi@gmail.com

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