DigitalPR With Celestine Achi: MTN Retains Lead on percentage of Market Share as Nigerians Spend NGN212Billion on calls Monthly

Responsive Ad Slot

Image and video hosting by TinyPic
Latest

Verses From Edith

Banking

Technology

Broadband

Sponsored

MTN Retains Lead on percentage of Market Share as Nigerians Spend NGN212Billion on calls Monthly

Tuesday, August 4, 2015


Nigeria has a population of about 180 million people making her the fastest growing African nation in terms of population and digital economy. The recent release of subscriber statistics by the Nigerian Communications Commission (NCC) piqued my interest and I would want to share the statistics here. Are these revelations the sound of the death knell for CDMAs that used to have a good ride in the telecom industry in Nigeria?

Nigeria now has an impressive record of 148,775,410 active subscribers as at June 2015 and they spend about N212 billion on calls every month. While the active subscribers on Mobile (GSM) accounts for 146,486,786, the dwindling Mobile (CDMA) accounts for a paltry 2,105,981 and Fixed Wired/Wireless accounting for only 182,643.

NCC subscribe data also has also revealed that the tele-density of the nation’s telecommunication industry increased to 106.27 Tper cent in June, from 100.59 per cent in January, showing an increase of 5.68 per cent.

MTN controls 43% in the market share of telecoms operators, activating over a total of 61, 767, 403 as at the end of May 2015 ahead of Globacom with a market share of 21%; followed by Airtel with 20% of the market share and Etisalat with 16% of the market share.



No fewer than 88,130million Nigerians currently browse the Internet on telecom networks in the country. While MTN accounts for 40,8million, Globalcom accounts for 19,3million, followed by Airtel’s 17,6million and Etisalat’s 10,3million.

NCC’s monthly Internet subscriber data for the month of May showed an increase of 1,131,775 (one million, one hundred and thirty-one thousand, seven hundred and seventy-five) internet users on the GSM networks in May.


According to the March 2015 data released by NCC, the percentage contribution of Telecoms to the GDP stands at 8.5%.

The Average Revenue Per User (ARPU) for Nigeria, which is the financial performance benchmark in the telecoms industry that measures the average monthly revenue generated by operators from telecoms subscribers, for Nigeria, is estimated at around $6M.



In a strategic drive and effort, Etisalat turns out to be the greater beneficiary of the Porting Activities of Mobile Network Operators as at May 2015 registering a total 12,252 active lines from the total of 18,135 active lines that ported to other networks.



CDMA operators and some telecom experts had blamed the harsh licensing policy of the government and the exclusivity rights given to GSM operators by the NCC which according to them made it impossible for the earliest CDMA operators to have a good spread in the country compared to the last entrant, Etisalat who currently can boast of over 20M active subscribers and spread across Nigeria. These policies they believed created a fierce and unhealthy competition between GSM and CDMA operators. Can they be saved or does this really signal the final death of CDMA in Nigeria?

No comments

Post a Comment

Don't Miss